Time You Can't Get Back:  What Every Parent Needs to be Doing During Baby's First Year. 

You can't get back your baby's first critical year of brain development so make the most of his first 12 months.  Learn "The Daily 10" and other simple fun ways to help develop your baby's brain from his first days at home!


With Innovate Your Baby, we make baby brain development fun and easy. In our new book, Time You Can't Get Back we show you how to make small changes in the things you already do with your baby, to help give him brain building advantages that will put him ahead for the rest of his life. We boil the research down for you into the very easy Daily 10 which you can start doing today with your little one. We also teach you fun and easy activities to help build baby's brain and nervous system every day.

Buy now for only $12.95

Read what parents are saying about Time You Can't Get Back:


"Want a smarter, happier baby? Get this book...Seriously, as a parent, I have spent thousands of dollars trying to give my children an "edge" in life. There are so many learning programs, DVDs, educational game, etc out there that are marketed towards us parents who desire only the best for our children but they all seem to fall short in the grand scheme of things. I have had so many high hopes for these types of products--only to be let down with the dismal results they produce. This book is clearly different. When you read it, your eyes will be opened in the very first pages. Its filled with simple things that you should be doing with your baby on a daily basis to make your baby so much happier and smarter. If you're anything like me, you will kick yourself once you read this book because there are so many missed opportunities with your older children...things you wished you would have (and could have) done but just never did. Honestly, this is a must-have book for every parent. If you're a new parent or know a new parent, get them this book. I promise it will be greatly received." - B. Matthews

"This is a really good book for new parents who want to learn more about how to interact with their baby. I decided to buy this for my sister who is a first-time new mom after reviewing the activities in the book and also to use them as opportunities to spend quality/learning time with my niece. I found this book to be enjoyable and quick to read. The author includes studies that have been well-tested and researched and provides solid insight based on the results of the studies. The arrangement of the book is very user-friendly. I'll have no problem going back to reference information in the future and will certainly value the advice as I embark on the adventure into parenting! " Karen Cornelsen

"This is a very informative book. It stresses the importance of the first year for your baby's development. The author even provides numerous detailed examples from her own life. My favorite piece of advice from the book was the one regarding the importance of talking to your baby for brain development and IQ. I would definitely recommend this book to new parents. Very helpful and informative" - SB

"Most dads start enjoying their baby once they start responding. This book showed me the importance of interacting with a baby starting the day you bring him home. Don't miss out, your son or daughter really is benefiting from your interactions. The Daily 10, outlined in this book, gave me lots of fun, easy to do activities that help develop a baby's brain and nervous system. " - Kristi


Don't forget to order the Baby Development Planner which is designed to use with the Innovate Your Baby program and is a companion to the book Time You Can't Get Back by Deborah L White. The Planner is the perfect way to track all of the important daily information surrounding your baby including the innovation activities you do each day. Not only is it the perfect way to stay organized and have all of the information about feed
ings (and breastfeeding), and diapers, but it also lets you keep track of activities and how your baby responded to them. You will find yourself looking forward to recording each day's activities in your planner and referring back to what you and your baby did. If you have a caregiver, the Planner is the best way for your family and your caregiver to stay informed about what went on with your baby each day. It makes a great shower gift and is perfect for all parents of babies.

In this limited edition of the Baby Development Planner, you also get a free copy of the 7 Day Jump Start Program for helping you get started with the Innovate Your Baby Program. This $9.95 value is included free! Included in this limited edition:

  • Overview of the Innovation Motivation System and why it works!
  • The 7 Day Jump Start Program (free with this edition) to help you get started FAST!
  • 100 Innovation Motivation Sheets

$24.95 plus shipping and handling (currently available only in the United States)


Buy the book and planner set and receive a reusable tote and other fun extras.  Makes an amazing shower gift!